McDonald’s
I got to work with the McDonald’s Canada Digital team to bring so many different campaigns and executions to life, working with our brave clients and our awesome digital team. We made a Candy Crush-like game for Peach Smoothies. We made a GPS-tracking mobile site. We made a platform for franchisee’s to build their own ads.
From Monopoly to Smoothies to Quarter Pounders, lettuce celebrate the big[mac] wins! Ba-da-ba-ba-baaa…
Campaign Elements: Websites / Digital / Social / Video / Web App / Games
MONOPOLY
SNACK TRACKER
PEACH POWERUP
McHappy Day
QPC BLT
EGG McMUFFIN
*Contact for full credits
Agency: Tribal DDB
Creatives: Antonio Roman, Jon Mandell, Murray Falconer, Shawn McCann, Josh Fehr
Developers: Bart Nagel, Justin MacLeod, Tyson Yau, Kirby Szeto (PlusK Studio)
Video: Safehouse (Joe LaFluer)